The new plans that you have implemented suck. You try and make it seem like you are doing the customers a favour but your screwing them. New customers might think it is a good deal but your current customers get screwed if they ever want to upgrade, like I do now. No matter which way you spin it, I will pay more every month then I do now. Previously the tab was paid off from 10% taken off the monthly bill, nothing out of my pocket. Now I have to pay the entire balance of my phone. The worst part is the original plans were available when the phone I want first came out but no stores in my area actually ever had them and still don't have them so I have been royally screwed. You make it seem like you're "helping" the customer but you're screwing them out of 150 dollars. Gee thanks!