I think that Koodo should offer every month winners from different provinces or different regions in Canada that get for one month only an additional 1GB or 2GB of data or additional daily minutes (or add ons). The winners can be selected by choosing random phone numbers and sending them a text saying that they have won and received and extra service for the month for free!! That would be very cool and a good incentive for people that haven't already joined Koodo to join as they have a chance every month to win extra data or daytime minutes!!
the monthly winners can be revealed on the first of every month!