Wouldn't be nice to select a store and chat directly to that store. This would greatly help the line-up and would make customers more aware to what to bring (I.D's) when activating a phone or changing a plan (that they need the account holder and to bring a valid photo id). Plus, they would also know if there is still stock to the phone they wanted, so they can just come in, identify themselves and pick up the phone. This would also help them answer any question they can think off at home and the rep can better explain what the tab is, proration, the plans, etc. The chat option could be in the main page. Sometimes some reps in the kiosk are just standing around and would really love to help customers out on their non-busy hours. Plus, its a great way to reach out to customer who live in remove areas or towns where they have to travel hours to reach a city that a Koodo Shop is located. Plus, this would definitely lower the volume of calls to customer service so they can only focus on other inquiries.