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Koodo's "Success Story Scholarship"


My idea is a scholarship program for Koodo customers who are attending a Canadian Post-Secondary institution (University or College, Undergrad or Grad students). The winner(s) will be decided based upon a creative video, photographic or essay submission explaining how Koodo helps students succeed.

Koodo's target market is mainly made up of young adults, and what better way to attract more of them than by setting them up for success! This program will connect more students with Koodo, and vice versa, creating a strong relationship between company & consumer.

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