I switched from Fido and came to Koodo. My whole family is with Koodo. We love the unlimited minutes and long distance calling not offered by many. It has really attracted me because of "The no contract policy". I didn't want to be stuck with a company for three years just to use their phone. That to me was a rip off. I always wanted data and now I have it. I haven't had a problem with the self serve and/or customer service.