I think that a Social Plan is a good idea. The Koodo social plan would be a plan that includes unlimited texting, and different ammounts of data only for a low price. This would attract many young people who don't use phone calls very much, however they text a lot, and use social media or WiFi a lot, this would allow them to text unlimitedly and have data for social media on the go. This would be a very attractive plan if the prices were reasonable, I think many people would take to this plan including myself and it would do very well!
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