Plan Simplification

  • 17
  • Idea
  • Updated 4 years ago
  • Not Planned
There are quite a few plans available, and none of them suit people that:

1. Want a lot of voice/sms/mms and little or no data
2. Want a little voice/sms/mms and a lot of data

I propose creating a "choose your own plan" system whereby traditional phone services are separate from data services. Koodo has made it clear that it's not interested in data only plans, so I'd say make the voice portion of the plan required.

And I'd use the current "size" designations from the Tab system to do this. Here's an example of what I'm suggesting:

Step 1 - Choose your base option:

S - 100 minutes, 5 PM E/W, unlimited messaging - $20
M - 500 minutes, 5 PM E/W, unlimited messaging - $25
L - Unlimited minutes and messaging - $30

Step 2 - Choose your data:

S - 250 MB - $20
M - 500 MB - $25
L - 1 GB - $30
XL - 3 GB - $35

Plans would range from $20 to $95. And as for data overages, I'd charge for the whole data allowance again if the customer goes over - the moment they hit 251 MB in Data S, they're charged another $20 for another 250 MB.

So, who's interested in leading once again?

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Ivan, Mobile Master

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Posted 4 years ago

  • 17
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Curtules

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Oh man, I wish so hard that Koodo would listen to this.

Also, maybe make going over your data limit optional?
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Sumaya K.

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I'll share this with the team guys.
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Boolanger

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sounds interesting, was there a typing error somewhere as you mention that plans range from 20-95$ but with unlimited minutes and the XL data you're only getting the cost to 65$. Or am I just missing something?

If this is how it goes it seems a little pricey on the low end if a user wants just a little data and on the cheap side at the high end which I don't think Koodo would want.

Maybe add a 100MB offer at 15$ or a 50MB at 10$ then bump the rest of the data by 5$ to come in line with what Koodo would actually offer.

Geez, just thinking about these plans makes me realize I will never be switching plans or providers.Go doubled 45$ and its 5$ for 500MB overage
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Moonmack

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Ya. I keep having a look at the new plans and I think I'll keep that $45 double plan. Usually I get near, but not over, the 1GB of data.
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Ivan, Mobile Master

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Sorry, it was a typo.
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Sophia, Mobile Master

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Nice idea! Let's hope Koodo will listen to this... it's so simple.

Truly, without changing your idea, it could be simplified even more.

Use up to 100 MB - $10
100 - 250 MB - $20
250 - 500 MB - $25
500 - 1 GB - $30
1GB - 3 GB - $35
Each additional GB - $10

We all know it'll never happen though :(

I LOVED the old flex plans!
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Chad Burr, Mobile Master

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As did I. Data saver made it feel like you always had control. Even though there's really no difference between an overage charge and adding more data. At least the per GB price is correct.
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Sophia, Mobile Master

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Yes, exactly Chad. If you use (say something crazy) 10GB a certain month, you will KNOW beforehand that it'll cost you your "base choice" plus $105 MAX.

As it is right now with Koodo's overage: if you are currently on the brand "new" $35 plan, using 10GB will cost you almost $1,000 in overage costs. With the $29 plan it would even be $1,500.

Even on Prepaid it would cost you "only" $300 in data that month. Since when does prepaid take the lead in cost? Since the carriers went with the 2 year tab options, that's when :(
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Ivan, Mobile Master

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There was something that I forgot to mention here - these prices are subsidy free. I'd charge an extra $10, $20, and $30 for Tabs S, M, and L, respectively.
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Curtules

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So, in effect, the only people paying for subsidies are those with subsidies?

+inifinty
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John Lee

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+1 +1 +1 +1 +1
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Some random Mobile Master, Mobile Master

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Hi John Lee, welcome to the Koodo Community :D In a couple posts, you'll level up to the whiz badge! keep it up :D

lol, just messing with you, John ;)
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Curtules

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Just a quick thing, how would the $30 and $35 data add-ons adhere to the CRTC's ruling that data must be blocked at $50 of overage?
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Some random Mobile Master, Mobile Master

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I would hope the CRTC makes the distinction between a data add-on and actual overages. Or do they?

Or, maybe give the option to stop data delivery altogether once the add-on is depleted.... Not forced, but as an option, it could be nice.
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Curtules

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That's what I want too.
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Ivan, Mobile Master

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Well, the first $30/$35 or whatever is neither an add-on, not an overage - it's a part of the plan.

Second time you're charged, then it would definitely be an overage.

I wasn't aware of the $50 overage cap. So I'd then give the customer yet another "bucket" for $15/20 (whatever the remaining amour to get to $50), then suspend data access.
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Andrew T.

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This is a copy of the Ting Mobile plans in the US.

Voice and texting require so little of the network that they are virtually just all thrown in as an after thought today. Plans in the US don't even bother with this x-amount of calling minutes. They're just unlimited texts and nationwide minutes on every plan, the reality is the money is made today on 4G data usage. The majority of customers are not worrying about the amount of texts they send and the amount of minutes they use as most are using data heavy smartphones and that's where the savings and profits are found.

Plus, for people just entering the phone market and who don't know much about their potential usage patterns, why not just stick with unlimited nationwide calling and unlimited text messaging and leave it at that and let people sort out their data usage with the simple tools that are online. Choice doesn't necessarily equal more efficiency and savings.

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