If your a phone talker, minutes are obviously important. i think there are a large group of your customers that use text and data far more than talk time. i have 400 mins per month and i barely use 10%. I would like to see plans that have far more data substituted for talk minutes
I'd say I agree, but the ratio wouldn't be as impressive as you'd hope. Voice is supes cheaper to transmit than data so probably you'd see something like changing the $50 plan from 500 minutes and 500 MB to 250 minutes and 525 MB.
(Don't quote me though, I don't have the actual numbers)