I think Koodo should implement a family plan where we can share data especially. I believe you do reward two family members who are both with koodo with a little bit of a bill discount, but I think this can be expanded to reward a household for committing to Koodo exclusively. Additionally, you could offer the ability to share a tab so that one spouse can upgrade their phone more often than the other. In my house this would help with the fact that my husband and I have very different cell needs thus use different carriers.
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