Koodo Mobile should offer more charity events to get the community involved. Each year they should send a mass email to all employees and customers and see if their is any big charity ideas they have or any that Koodo could assist with. For example: i have a great charity event idea that would help raise money to get kids into organized sports, all while getting the community to get together. It also offers chance for advertisement (Newspapers, and radio stations would cover the event I'm sure. With Koodo being rated number 1 in customer service the last step is to get the name out to all the customers. Doing an event like this to give back for the community would prove how much Koodo cares.