I apologize this post may contain some complaints, but it's also my sincere thoughts and suggestions.
I signed up for Koodo five years ago and really appreciated Koodo's tab idea and national wide calling. It seems that Koodo puts a lot of emphasis on new customers, but after being a customer for years, I feel that my value is no longer appreciated by Koodo. I strongly recommend Koodo to implement a better customer loyalty program, such as setting up a milestone program that allow old customers to collect points and unlock better deals/plans or receive rewards overtime.
After being with Koodo for five years, I finally received the first call from Koodo about a promotional plan for recognizing my loyalty, but after answering the call I really wish they hadn't call me. The plan I was offered was so bad that made me feel somewhat offended. I had a 400min/300MB plan for $35/mo., and since I showed to be a heavy data user, I was offered a new plan that gives me additional 200MB for $45/mo. If I remember correctly, each 200MB used over the limit costs $5, so the plan I was offered was not anywhere near a promotion, but $5 more expensive than my original plan. Maybe there was more minutes given but who cares I barely make calls anyway. Moreover, the sales rep that called seemed very disappointed and hung up on me before I could even realize after I refused the plan. When I talked to my friend (who is also a Koodo user after my recommendation) about my experience, she told me that she once called to switch to a 2G for $50 promotional plan, but after waiting for a hour on phone, she was only told that the plan was only open to new subscribers. So we both learned that Koodo really lacks appreciation to its existing customers. Koodo may think that it takes a lot less effort to retain an existing customer because there are other natural strains that prevent customers to switch carriers such as the trouble of changing phone numbers, but to be honest, I'm starting to feel more and more of a disappointment and I will most likely switch carrier soon. I feel that the relationship between customers and carriers very much resemble dating and marriage. Based on my own experience, I started with Koodo at college time when I simply just needed an affordable plan with decent services. Now I've graduated and am more leaning towards building a pleasant long term relationship with a trustworthy service provider. Koodo has showed me so little loyalty appreciation that I can barely see any future in this relationship, perhaps this is the best time to break up so I can settle down with other companies that appreciate me more in the long run. Anyhow, Koodo, please disregard everything I've said if you are only looking for hookups.