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Give the bonus gift to Existing Customers too


Userlevel 6
Futureshop, London Drugs and other retailers are offering $50-100.gift Cards for existing Koodo customers when upgrading their phones. I think Koodo kiosks should offer the $50 Accessory Bonus.gift to Existing Customers too. Probably Existing customers who are upgrading with a $100 Tab Redeemable Balance. Anyone agrees?

1 reply

While I love the idea, the cell phone business is all about the cost of customer acquisition. As such the long term effect of customer maintenance/retention often gets lost in value based brands. Still +1 PS could just be a tab bonus?

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